Higher in google ranking

Web site title will be search and key word friedly.

Simple Title

Targeted keyword & Title will be friendly

Own domain

Short & easy spelling domain

Keyword & domain name will be friendly.

Use legal Meta keyword.

Avoid border & Use css.

META description relevant of the title and contents of your site.

Always give unique contents in your site.

Avoid Graphics & less important image.

Avoid less important thing ( flash , movie clips) in your Site.